PYMNTS: Data Point: 68% of Consumers Want to Keep Passwords Off Their Apps

Time to leave the passwords behind. Consumers are leaning that way — and would be happy to abandon that age-old, friction-filled relic that traces its genesis to the dawn of the Internet. The door is opening for authentication to increasingly be done by behavioral analytics. Advanced technologies parse how individuals wield their devices, how they type and enter data and leverage geolocation to help prove that people are who they say they are. The Fast Identity Online (FIDO) Alliance also promotes the processes where the devices themselves authenticate identities as the devices are unlocked.