Passkeys are easier to use than many traditional authentication methods. They are also resistant to phishing, which allows users to consistently and securely log in to supported websites. The passwordless technology, first introduced in 2022, is based on industry standards from the World Wide Web Consortium (W3C) and the FIDO Alliance and is supported by Apple, Google, Microsoft, Paypal, eBay and others.


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Retail TouchPoints: The Login Effect: The Role of Customer Authentication Psychology in Retail Success

Retail lags in authentication modernization, but not because providers aren’t interested in upgrading. It’s because…

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TechRadar: Youth of today say passwords are old news; passkeys are the future

Younger generations see passwords as outdated and are opting for passkeys, a FIDO-backed technology offering…

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ZDNET: Passkeys are more popular than ever. This research explains why

The FIDO Alliance’s fourth annual Online Authentication Barometer reveals significant growth in awareness and adoption…

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